Estrogens are involved in the operation of the main brain messengers. Their work consolidates remembering names, logos and claims
Branding design & ADV
We live in a world that is a huge, fluid platform of feelings, ideas, suggestions, achievements and products, where being indistinct is the immediate risk and affirming your identity is the biggest challenge. You must therefore be aware of your own values, knowing how to draw them out, give them shape and share them. To do this, you must not start from what many consider to be the beginning but that is really only an intermediate if not final step (competitor analysis), and rather from real, concrete foundations (self-analysis).
IThe Estrogeni method always includes structuring a path of close examination of the rationale that lies at the basis of the entrepreneurial impulse, according to the initial scheme that follows:
ANALYSIS OF THE RESULTS AND SHARING THE EVIDENCE
FINDING THE STRONG POINTS
DETAILED OVERVIEW OF THE REFERENCE MARKET
oth in terms of quality (communication tone) and quantity (incidence and shares), with particular attention to word of mouth.
AT THE END OF THIS FIRST PHASE, WE ISSUE A TECHNICAL DOCUMENT FOR IDENTIFYING AN ORIGINAL AND DISTINCTIVE POSITIONING AREA, WHICH SUPPORTS THE CLIENT IN OPTIMISING INVESTMENTS AND AVOIDING DISPERSIONS THAT ARE MORE HARMFUL THAN EVER ESPECIALLY DURING START UP.
Downstream of this process in which we are guided by our twenty years of experience in the brand-building field, we formulate a rationalized proposal of naming and visual identity, no longer and not only on the basis of our own perceptions or tastes but rather constructed in line with the objective data found during the investigation, then extending them to meet perceived consumer expectations in a targeted manner.